Logi Analytics announced its second major acquisition this year with purchase of data visualization firm ZoomData for an undisclosed amount. Last February, Logi acquired Jinfonet Software which specialized in operational reporting with JReport.
The ZoomData buy will add a range of embedded BI and analytic tools to Logi’s platform including a patented micro-query architecture that unifies old and new data in an easily digestible form.
Mike Wheatley reported on the ZoomData acquisition and the growing consolidation in the business intelligence market for Silicon Angle:
“By joining forces with Logi, our groundbreaking analytics software will be embedded in more applications,” Halsey said in a statement. “Many more people will be able to analyze billions of rows of data in seconds, even across multiple data sources, within the applications they use all day, every day.”
Logi Analytics offers a range of capabilities including security integration, self-service analysis, workflow analytics, predictive analytics and more. Zoomdata, meanwhile, is more focused on the real-time exploration of big data and streaming data.
“The nature of data is changing,” said Logi Analytics CEO Steven Schneider. “At Logi, our vision is to help application teams create smarter software. And with Zoomdata, product managers and developers have native access to cloud data warehouses, big data, and streaming data, plus an expert global partner network.”
Logi Analytics’ acquisition comes at a hectic time in the data analytics market, what with Google LLC buying up Looker Data Sciences Inc. for $2.6 billion just last week, ahead of today’s big news that Salesforce.com Inc. is planning to buy Tableau Software Inc. for $15.7 billion.
Those deals come amid intensifying competition in analytics among the various cloud computing players, which include leaders such Amazon Web Services Inc. and Microsoft Corp.