Deutsche Bank is diving deep into data and has lured away JP Morgan Chase’s data chief David Gleason. Gleason will run a team of ten data specialists based in New York that will attempt to monetize Deutsche Bank’s trove of client and transaction data.

Gleason’s hiring was reported by the Financial Times:

Mr. Gleason is joining Germany’s largest lender as chief data officer for global transaction banking, according to an internal memo seen by the Financial Times.

“This is a new role that underscores the enormous opportunity we have in front of us when it comes to leveraging the vast amount of data our systems produce every day for client, internal and regulatory purposes,” Thomas Nielsen, chief digital officer of Deutsche Bank’s transaction bank, wrote in a note to the bank’s staff.

A spokesperson for Deutsche Bank confirmed the authenticity of the memo.